Find The Pain Get The Sale Marketing Articles | September 20 Cheap Browns Hoodie , 2013 They say people buy based on emotion; to alleviate or avoid some sort of pain - the challenge for salespeople is to find that pain.
They say people buy based on emotion; to alleviate or avoid some sort of pain. The challenge for salespeople is to find that pain. Sometimes it is very clear and other times it is hidden.
?Unfortunately, many salespeople don?t understand this. They believe that EVERYONE needs or wants what they have to sell. It?s merely up to them to get the word out. They lead with their product or service ? its features and benefits. They spend the sales call talking instead of asking and listening. These salespeople believe that they have to share every piece of information about their productservice to make sure that they SELL the prospect. Then they?re surprised when the prospect goes in a different direction.
?Think about this for a moment. Haven?t you experienced this from a salesperson at some point? Whether as a consumer, or in your business Cheap Browns T-Shirts , you?ve most likely been confronted by a salesperson who came to the table unloading all of the aspects of their company, product, and service. You probably couldn?t even got a word in. They just kept talking Browns Customized Jersey , showing you pictures, telling you their tale. You might have been subject to a powerpoint presentation or demonstration.
?Do you remember how that felt? Not great! And do you know why? Because you were given an opportunity to be heard. The salesperson showed no interest in finding out about your needs, your pain. He or she was so wrapped up in their own story that they never thought to ask you yours. It doesn?t work this way. It can?t be all about the productservice and not about the prospect.
?The sales process is a search for pain. You are searching for those prospects who have a problem your productservice can solve. First Browns Inverted Jerseys , you identify suspects ? peoplecompanies you think might need or want what you have to offer. This is target marketing. You?ve determined what the value of your product or service is. Then you decided who your target markets are.
?Your next step is to learn as much as you can about them. When you get a chance to meet with them ? ask questions. This is the point where you are trying to uncover their true pain. The key to success at this point is listening. It?s important to really hear what the person is telling you. Listen openly with no agenda. That way you?ll hear what they are saying ? not what you want them to say. Don?t listen in terms of how you can help ? just listen. One way to ensure you?ll listen more than talk is this ? don?t take any sales literature with you to the meeting! Go with a pad and pen. Learn.
?Once you?ve successfully found the real pain, determine whether your productservice can alleviate it. And be honest about it! Remember these critical points ?
You don?t want to do business with everyoneYou may or may not have a solution to that particular problemYou can still be of value by pointing them in a direction where they can get their problem solved.
?Now that you?ve narrowed it down to those prospects who have a problem you can solve, explain to them how your productservice can help them alleviate their pain. Matching your product or service to the pain being experienced by the prospect is how you end up making the sale.
?If you encounter someone you don?t want to do business with you can easily dislodge yourself by letting them know you can?t help them solve their problem. And when you identify prospects who have pains you can?t resolve Austin Seibert Browns Jersey , refer them to someone who can. They?ll love you for it. They?ll trust you. And even if they can?t do business with you, they?ll refer you because you were honest with them. They?ll send you people whose pain you can solve.
Spree is a complete open source e-commerce solution built with Ruby on Rails. It was originally developed by Sean Schofield and is now maintained by developers from Spark Solutions and Vinsol. We’re open to contributions and accepting new Core Team members. Spree consists of several different gems, each of which are maintained in a single repository and documented in a single set of online documentation.
spree_api (RESTful API) spree_frontend (Customer frontend) spree_backend (Admin panel) spree_cmd (Command-line tools) spree_core (Models & Mailers Sheldrick Redwine Browns Jersey , the basic components of Spree that it can’t run without) spree_sample (Sample data) Getting Started
Required rails rails (~> 4.2.6)
Add Spree gems to your Gemfile:
gem 'spree', '~> 3.1.0' gem 'spree_auth_devise', '~> 3.1.0' gem 'spree_gateway' Sione Takitaki Browns Jersey , '~> 3.1.0' Run bundle install
Use the install generators to set up Spree:
rails g spree:install --user_class=Spree::User rails g spree:auth:install rails g spree_gateway:install Installation options
Alternatively, if you want to use the bleeding edge version of Spree, add this to your Gemfile:
gem 'spree' Greedy Williams Browns Jersey , github: 'spreespree' gem 'spree_auth_devise', github: 'spreespree_auth_devise' gem 'spree_gateway', github: 'spreespree_gateway' Note: The master branch is not guaranteed to ever be in a fully functioning state. It is unwise to use this branch in a production system you care deeply about.
By default David Njoku Browns Jersey , the installation generator (rails g spree:install) will run migrations as well as adding seed and sample data. This can be disabled using
rails g spree:install --migrate=false --sample=false --seed=false You can always perform any of these steps later by using these commands.
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